Sunday, September 4, 2016

Some Interesting facts about Starbucks coffee


Some Interesting facts about Starbucks coffee


This coffee shop is the most famous coffee brand around the world. Some people use to love this coffee icon and some hate this. Under this famous coffee brand The Seattle company was interested to open their first shop in the year of 1971. From that the coffee giant manage to remain as the biggest coffee brewer around the globe. So we thought of discussing some of the interesting facts about this coffee brand that you love to know.

It Could Have Been Pequods

The first coffee shop was opened in Seattle’s Pike Place Market in the year 1971. This particular coffee shop didn’t sell coffee drinks they just sell beans.

Let us talk about the logo

There is no sense in this coffee company’s logo. When talking about its logo, there is a lady with long hair who use to wear a crown and when it comes to the part to decide what she is actually holding, that leads us to a problem. We can’t think whether it is two giant salmon? Decapitated palm trees? Miniature sand worms from Beetlejuice?
Some of the Conspiracy theorists have managed to reveal their thoughts about the logo. The Anti-Semitic groups have said that the crowned lady which appears in the logo is the biblical Queen Esther, this thought proves that the coffee shop is behind some various types of Zionist plots.
Since this coffee shop was named after a nautical character, it is said that the original logo of this company was designed to reflect the seductive imagery of the sea. Source reveals about the discovering process of this imagery. An early creative partner went through a digging process through some old marine archives. He did this until he found an interesting image which appears to be from a siren which belongs to the 16th century Nordic woodcut. The lady was twin-tailed and simply screamed, that was the source of it.

Coffee shops on Every Corner

The amount of coffee shops under this brand name are more than 16,700 locations in more than 50 countries, including Wales. During the late 1990s and early aughts, this coffee shop was with the process of opening a new store every workday.
In the year 2008 and 2009 a dark period of time came for this coffee brand. During this period this giant coffee company was in a recession which made them to close 771 stores worldwide. Also they have some plans to close another couple hundred stores more. From this dark period Australia was a country which got a hard-hit from it. As the result Australia lost 61 of its 84 coffee shops in the month of July 2008. But it was little bit ok for them because they still have their giant business of beer and koalas.
But the Seattle-based mega-company did not have a huge loss from this. Just discover and study about this statistic which were gathered by Harper’s magazine in the year 2002. This magazine have confirmed their idea about the suspicion occurred with this coffee company. They say that the Starbucks is stalking you: 68 of Manhattan’s 124 its coffee shops are located within two blocks (!) of another same brand coffee shops.

Hand in the Tip Jar

During the year 2008 a special incident happened with this coffee company. It was a legal action which happened in San Diego. The judge of San Diego made an order for this coffee company to pay back $86 million in tips (plus interest) to more than 100,000 of their California baristas. This coffee company had a policy for years. Which was to distributing and developing the tip jar love among all of their employees presented, they did this even for their shift supervisors too. They paid by cash and coins (and occasional Skittles). This coins and cash were pooled on weekly basis and divvied out based on the calculations of how many hours the particular employee had clocked, adding up to an extra $1.71 an hour.
The legal case happened because of an ex-barista who went on filing a class-action suit in the year of 2006. The case said that supervisors of the company are not allowed to have tips under the California law. As the result the judge of the Super Court agreed with the complaint and went on ordering the company on $105 million pay back. This was like a bomb on the coffee company in a curt four-paragraph ruling. The company called the suit “fundamentally unfair and beyond all common sense and reason,” conveying that supervisors also do make coffee and serve customers.
This judgment was reversed a year later by the Court of Appeals, they agreed that supervisors are like baristas and they essentially perform the same job.

The coffee shop was claimed by a singer

This was done by a famous singer named Carly Simon. She claimed the coffee company saying that her album was not promoted by this company. She filed a law suit against the company in the year of 2009. The album was produced and distributed by Starbucks’ house label.

Company had a problem with China

The company decided to open a 200-square-foot coffee stand. They planned to make it inside the walls of China’s Forbidden City in the year of 2000. From this action of the coffee company, the people of china which means to be about 1.3 billion reacted a similar reaction as if someone had spilled a Venti Caramel Macchiato on its collective crotch. They thought that this coffee shop does not have the ability to serve good coffee for their customers.

Undercover Bux

The owner of Victrola Coffee Roasters which is situated in the Capitol Hill neighborhood of Seattle, observed that a team of Starbucks employees started hanging out at his shop doing something secret. A few months later, the Starbucks outlet was closed up for renovations. They started a new outlet named: 15th Avenue Coffee and Tea.
The hope is that brand-averse hipsters will ignore the obvious Starbuckiness of the new store and concentrate on the new wine and beer selection (inspired by Victrola). Plans are in the works for additional stealth Starbucks in Seattle.

The coffee shops Reading Material

In the ’90s period, the coffee shop tried to sell a paper version of Microsoft’s online magazine Slate, which was never read by people. In the year 1997 they tried on sell on selections from Oprah’s Book Club, it resulted the same as before. And in 1999, it tried to publish something it owned. That was a magazine called Joe, it was convincingly high-brow, well-written, stylish rag that only lasted up to three issues.

The Connection of two coffee shops

During the year Back in 1970, co-founder of this coffee shop Jerry Baldwin worked at the original Berkeley location of Peet’s, who was the creator of the American specialty coffee concept. When Baldwin and his friends Zev Siegel and Gordon Bowker came to a decision to open their own coffee shop which was planned to locate in Seattle in 1971, they went on buying all their raw coffee beans from Alfred Peet.
But here’s the fact. Baldwin bought Peet’s in 1984, then he sold Starbucks in 1987. He was the chairman of Peet’s until 2001 when the store went public and he became the director. 

Source : coffeetypes.net

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